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We are excited to launch the Arts in Health Netherlands (AiHN) website! Our graphic identity, our publications, and our website were all developed by the Den Haag design agency JUST. 

The idea of participation inspired the design process. “Arts in health is a whole continuum of practices, and participation is key to them all,” says AiHN Director of Science and Education Ferdinand Lewis. “Participation is what makes creativity good for you, when you say ‘Yeah, okay, I’ll jump in, I’ll try that.”  

But how to approach AiHN’s identity and website with that core idea in mind? “We knew we needed professional design, but we also needed to find designers who understood the spirit of arts in health”, Lewis adds. 

After a long search, the design firm JUST was chosen. “These are experienced designers with serious corporate clients, but they also have this commitment to the public interest,” Lewis says. “Plus, everyone on the team is quite passionate about how arts in health works, and how to embody it.”

The team concluded that the experience of using the website, for instance, “Should not be only about consuming information” according to designer Tizian Fendt, “but instead should be like participating in a conversation”. 

The website design invites its users into the participatory experience of drawing on the landing page, also interacting with the site’s page layouts and color palette, and organising information it is most useful to the user. Fendt adds that the website rewards inquisitive users with ‘easter eggs’ ––like the ticklish AiHN logo. 

Lewis concludes, “The field of arts in health is a balance between healthcare and art, and the balance point is active engagement. The feel of the website is an invitation to experience a bit of that.” 

In her thesis, Emma Schönborn studied how the youth creativity programme Digital Art Factory (DAF), uses creativity to support the wellbeing of teenagers at three locations in Assen, Gieten, and Appingedam. Launched in 2016, today DAF is a successful and highly valued programme in its communities. 

Modeling the programme

DAF’s early success was due to inspiration, intense creativity, and the hard work of its staff. It was not, however, guided by a clearly defined programme model. “The program had always operated intuitively, but without a clear structure,” Schönborn explains. “So it was difficult for them to evaluate or replicate the program,” she explains. In 2024, DAF’s directors wanted to prepare a strategy for the organisation’s future, and they turned to Schönborn to investigate the program’s workings. 

Schönborn used methods from the ‘research-based programme evaluation’ field to interview staff, review programme documents, and observe the instructors (called “coaches”) at work. In her fieldwork she found that inspiration, creativity, and collaboration were at the heart of the program: “The instructors prioritise collaboration between the participants, and autonomy, over traditional instruction,” she explains, adding that participants “can engage with others and explore their mutual interests without fear of judgment”. Each participant sets their own learning goals and works at their own pace, pushing their imagination as far as they can. 

Using the data, Schönborn developed a detailed ‘logic model’ of the programme that articulated how DAF’s inputs —skilled coaches, creative equipment, and partnerships— and its creative process, lead to enhanced social skills and emotional well-being for young people. She existing social scientific literature on mental health and creativity to inform the study. “The DAF program model is particularly effective at fostering creativity, and it also provides a foundation for social and emotional development in its participants,” she asserts. 

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A case study for organisations

The study, titled, Modeling a Youth Creativity and Engagement Programme for Mental Health: A Case Study of the Digital Art Factory was part of Schönborn’s 2024 thesis for University College Groningen. She hopes that the research and the programme modeling method will not only help DAF, but also other small arts-based community organisations that need to develop an evaluation strategy, or make plans for extending or expanding a programme. 

“With a programme like this, it’s all about the creative process,” she says, concluding, “That encourages young people to find a sense of control, feel less isolation, and make social connections.”

It is very important that research on arts in health is studied by scholars in other fields. Arts in health research is found in journals of medicine, social work, nursing, fine arts, community development, and others. Alongside that, we have our own interdisciplinary research identity, for example in two international, peer-reviewed journals publish specificallyl devoted to arts in health. 

Arts & Health: An International Journal for Research, Policy and Practice

This peer-reviewed journal publishes international research from the arts in health field, including clinical studies on the health benefits of the arts as well as best practices, policy analysis, and investigations of institutional issues. The journal pays special attention to the transformative role that the arts can play in public health, community care, and clinical settings. The editorial board targets a diverse audience of international researchers, policy makers, artists, healthcare professionals, and community workers. Read here.

‍The Journal of Applied Arts & Health 

Although this journal is supported by the International Expressive Arts Therapy Association, they use the term ‘arts & health’ very broadly to include therapeutic practice as well as non-therapeutic participatory arts, artistic research, and a range of other wellbeing-related arts studies. First published in 2010, this peer-reviewed journal publishes evaluations of programmes, as well as interdisciplinary issues, policy, and editorials. Read the journal here.

Willemijn van de Walle | Korrewegwijk

On community: “The group in Korrewegwijk reflects the city: diverse, multilingual and constantly changing. Participants vary in age and background, and bring different relationships to reading and language. Differences are present and openly discussed. Questions raised by the literature — such as where someone really comes from — often open up conversations in which multiple viewpoints exist alongside one another.”

On safe space: “Among the participants there  is a willingness to go beyond the surface. When one member speaks openly, others follow. Through small, attentive gestures — sharing tea, listening without interruption — a safe space develops where personal stories can be told.”

On connection: “Meeting on Tuesday evenings, the group is a place for people to  pause together. People come looking for calm and connection. Together, we use literature and poetry to help focus our attention, and to support moments of genuine encounter.”

Gemma Jissink | Noordlaren

On common interests: “Noordlaren has many overlapping networks. Buur & Boek has added another one: a group of people who connect  through their common interest in stories and poems, and their curiosity and willingness to explore together.”

On engagement: “Many of the participants already know one another, but reading and discussing stories and poems  creates a new kind of closeness.  This closeness is valuable, and at the same time the atmosphere must also remain open and light. People feel involved in the practical aspects of the project, and also in the content, so they stay engaged.”

On shared experience: “In this group, literature is a shared experience for us. Stories and personal reflections continue to emerge and surprise all of us—including me, as the facilitator.”

Lieke van den Krommenacker | Beijum – Feerwerd

On everyday life: “We have a small group of very committed readers who meet regularly. Ages range from early thirties to late seventies. Short stories and poetry provided the starting point for this group, but our conversations now move easily between discussing literature and everyday life.”

On sharing: “Over time, our relationships have deepened. Participants begin to share more of themselves, they exchange books, they offer reading suggestions to each other. Some of our members have started writing, which they share with the group.” 

On care: “After a few meetings, you can see a sense of care emerging in the group. Through shared attention and working together, the group has developed a kind of togetherness, and it becomes more meaningful the more we read and reflect together.”.

Charlotte Beerda | Finsterwolde

On knowing each other: “Many of the participants in the Finsterwolde group have known each other for years. The group is warm, and also has a certain reserve. Personal sharing unfolds slowly, and humour is important in this group, and laughter is common.” 

On vulnerability: “Vulnerability is not something we aim for in the group, but rather the point is being together and sharing. Trust  is more felt than spoken in the group, it is in the atmosphere, and in all the ways they are patient, attentive and appreciative of each other.”

On the unexpected: “Unexpected moments arise: someone shares a poem, or two married people discover they have both started writing, but without the other realising it. These wonderful moments are met with caring and gradually more space opens for writing and sharing, guided by the rhythm of the group.”

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Wiesje Gunnink, visual artist | Orthopedics department 

“At first, the hospital felt like an overwhelming maze. I began by observing, getting to know staff, and finding moments for art breaks. Some weren’t keen to make art yet I soon felt welcome, especially among the doctors, whose openness encouraged collaboration. Working with healthcare staff felt like finding a missing puzzle piece, connecting my artistic practice with my background in a family of care workers. I translated my experiences into poems and visual works, discovering parallels between art and care, such as precision, repetition, and dedication. Together we created by drawing lines without looking, pulling threads, cutting, gluing, and reflecting on how the past, present, and future meet in care”

Emma Berentsen, performance artist | Hepato-Pancreato-Biliary surgery department

“At the start of the project, I shadowed different people from the HPB department, from observing liver transplants to joining nurses in their patient meetings. I quickly learned how flexible everyone had to be with their time and decided to claim ten minutes in the weekly team meetings for my own artistic moments, which I called Emma’s Dilemmas. Finding time and space for art wasn’t always easy, and in the beginning, I sometimes felt unnecessary among people with “real” jobs. But as I grew closer to the team, I felt more at ease. Watching a liver transplantation struck me as an artwork in itself, the precision, rhythm, and silent collaboration between surgeons almost felt like a choreography. Seeing everyone create blackout poems together was one of the highlights of the project. In those moments, I noticed small signs of connection and vulnerability as people revealed something of themselves beyond their professional roles.”

Eva Koopmans, relational artist and designer | Spiritual Care department 

“Chaplains occupy a unique position in the hospital: one of great freedom and of deep attentiveness to the humanity of each patient. Initially, I had expected to accompany them during patient visits, but for privacy reasons that wasn’t possible. This felt limiting at first but then became a source of inspiration. I realized that their work often goes unnoticed within the hospital structure, they are literally and figuratively invisible. Once, I even went on a small quest through the hospital to find their workspace, only to discover that few people knew where it was. That invisibility became central to the project: how could we make their work visible and tangible? We are now creating an artistic representation of the safe space they build with patients—a space where everything can be said and nothing has to be solved. I’ve come to feel at home within the hospital, part of a team whose quiet presence spreads like ink in water” 

Morgan Ton, visual artist and filmmaker | Beatrix Children’s Hospital 

“I began by shadowing nurses, physicians, and palliative care professionals to understand their workload, rhythms, and perspectives on care. This helped me shape an arts-based project that would not interfere with their routines and could unfold through their own initiative. My aim was to bring a sense of playfulness and enjoyment into their busy workday. What truly struck me was how strict many staff members were about their own creativity. So in the first activity, I invited them to draw themselves, or a colleague, as a child might: using bright colours and imagination, creating space for art that did not need to be ‘perfect’. The drawings that emerged were surprising and full of play. This activity also sparked curiosity about how patients perceive their caregivers. That led to a second assignment in which staff asked patients to draw them. I was often present during these drawing moments, and it was moving to see how such a simple request created moments of connection, distraction, and joy. It encouraged caregivers to sit with patients without a medical reason, and to experience a shift in roles by becoming the ones observed.”

Anne Varekamp, designer and visual artist | Marketing and Communication Department 

“In the communications department, I’ve been exploring how creativity can ease work pressure without disrupting daily routines. We found that short, pre-planned creative sessions worked best. At first, many employees were hesitant, saying things like “I can’t do this,” but by the end of the sessions, their attitudes often shifted completely. These workshops became moments of connection, and word soon spread that they were fun, relaxing, and a great way to meet colleagues from other teams within the same department. Often staff felt too busy or didn’t see the value at first, but over time, curiosity drew more people in. The process took patience as I was keen on letting it happen organically. For me, the conversations during the workshops were the most powerful aspect. People felt safe enough to open up, not only about work, but also about personal things. And for me as an artist, it was deeply rewarding to see participants surprise themselves with their own creativity.”